Get a valuation · new-build specialists
An online estimate is an average of other people’s guesses. We’re new-build specialists: we come and see the property, we read the market and how its signals interact, and we tell you exactly what it lets for now — and what it will command at launch, weeks from now, when day-one pricing under the Renters’ Rights Act locks it in for the life of the tenancy.
The market, today
Pick your district and see what the homes we manage there are let at right now — drawn from 117 homes across 35 London postcodes. It’s the live market backdrop, not a valuation. Your figure is what we pinpoint once we’ve seen the property and run the data.
Lets here span £1,950 – £4,600 · median marked
Based on 11 homes we manage in E14. See the Canary Wharf area guide →
This is market context — not your valuation. An online figure averages other people’s asking prices: it can’t see your floor, your light, your finish or your snagging, and it can’t predict where the market moves next. That’s the work we do on the visit, and it’s why an instant number so often misses. Your real valuation also tells you what it’ll let for at your launch date — which, under the RRA, is the rent that sticks.
Why it takes a specialist
London lettings can no longer be read off basic local comparables — least of all in new-build and regeneration markets, where the picture is more complex. Tenant demand shifts quickly. Affordability changes by location and income. Competing developments, transport links, building amenities, future supply, legislation and tenant behaviour all move what a property is worth and how fast it lets. We don’t study these in isolation — we study how they interact, because the market as it is rarely matches the market as it looks on the surface.
New-builds are the hardest homes to price: thin first-let comparables, block-level competition where ten near-identical flats launch at once, developer phasing, and finishes that change floor by floor. An online tool averages it; a generic agent guesses it. We price new-builds for a living — and it’s exactly where getting day-one pricing right matters most.
An instant figure is an average of asking prices, blind to your property. It can’t see the south-facing aspect, the fourteenth-floor view, the finish or the snagging — and it can’t read where demand is heading. We can, because we come and look. That’s why the visit isn’t optional: it’s where an estimate becomes a number you can rely on.
A rising asking rent means little if affordability is weakening. Strong demand can be undermined by future supply. A premium new-build commands more only if the building, location, specification, transport and competing stock support it. We weigh those interactions across more than three years of Rightmove and Zoopla evidence and our own managed lettings — read by a person, over hours, to pinpoint your number, not rounded to win the instruction. It is not rustled up; it is the whole job.
We tell you what it lets for now — and what it will command at your launch date, weeks out, from the demand cycles in the data. Under the Renters’ Rights Act 2025 the marketing price you set on day one is, in practical terms, the rent for the life of the tenancy, so the launch-timed figure is the one that matters. That prediction is the difference between a rent that sticks and one you’re locked beneath.
What happens next
Two minutes. Address, property type, and when you’re thinking of letting.
Hours, not minutes — demand, affordability, supply and transport weighed against the comparable homes we manage now.
Spec, floor, light, the view, condition — everything an online tool can’t see, scored against the market.
Today’s figure, the launch-date prediction, and the evidence behind both.
Book your valuation
Send a few details and a named specialist — not a call-centre — comes back to arrange your visit. No obligation, no pressure to instruct.
Prefer to talk? Call 020 3865 1500.
Kept on this device — no account needed. Want to hear the moment a similar home comes up?
